姓名:王文辉
论文题目:Host perception of music festival impacts: time and space matter?
第一作者:Jing Han
通讯作者:Jie Zhang
参与作者:Wenhui Wang; Chunhui Zheng; Jie Zhang
发表期刊名称:Asia Pacific Journal of Tourism Research
收录情况:SSCI
发表日期:20170915
卷、期、页:22(11): 1156–1168
关键字:Music festival; tourism impacts; longitudinal effects; spatial effects; host perceptions; event management; tourism marketing
摘要:Music festivals are growing phenomena worldwide. How a festival is perceived, interpreted and understood is an essential part of public response and attitudes toward the phenomena. Understanding dynamic and diverse host perceptions and attitudes toward the festival impacts can help planners ensure the effectiveness of the event planning and management. The study aims to monitor host perceptions of impacts of Beijing Strawberry Music Festival in time and space using longitudinal and comparative data. The findings suggest that there are both significant changes and consistencies in positive and negative perceptions of the music festival impacts over time; findings also suggest that residents from three distant zones share similar perceptions of the impacts over time in a local-wide area. The study offers a holistic insight into tourism impact research, and has practical implications for event management and planning.